ARZ

Brand JESENÍKY originální produkt® was created as part of the projekct "Made in the Countryside", funded by the European Agricultural Fund for Rural Development.

Project activities:
- Excursions in the Moravian Karst
- 6 public hearing (familiarization with the system, defining the territory, creation of the logo)
- Meeting of the Certification Commission
- Marketing study
- Purchasing of the exhibition showcases for the Information Centre

Supporting of the producers:

- Common activities for the producers
- Promotional materials
- Presentation of the local products on regional events and on events outside the region